Founded in 1997, Challenge Group is a large-scale high-tech enterprise. Integrating scientific research and development, production and operation, technical services, and international and domestic trade, the group is committed to creating greater value for its customers and society. Headquartered in the Haidian Park of the Zhongguancun National Innovation Demonstration Zone in Beijing, the group enjoys unparalleled technological advantages and talent resources, surrounded by research institutions and universities such as the Chinese Academy of Sciences, the Chinese Academy of Agricultural Sciences, Tsinghua University, and Peking University.

Challenge Group’s corporate vision is “Biotechnology Creates a Better Life for All,” its core philosophy is “Challenging Ourselves, Sharing Success,” and its strategic mission is “Utilizing the advantages of bio-feed technology chips to create an open closed-loop industrial chain for feed and livestock farming, providing consumers with safe and high-quality livestock products, and safeguarding human health and well-being.” The group aspires to become a comprehensive technology solution provider for safe, high-quality, antibiotic-free livestock farming and supporting bio-fermentation functional feed.